
Shiny new brand guidelines mean shiny new... well, everything.
Client testimonial - Madeline Robbins, Head of Marketing, London Bio Packaging
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"Welcome home. So so so so much welcome. This email was a breath of fresh air. YOU JUST GET IT. Just opening all of your work feels so good - everything's like a real, cohesive design. Thank you for being you!!"

About this project
2018 saw London Bio Packaging revamp their look with a new rebrand - including some hard-and-fast brand guidelines and a host of assets that would bring their look back in-line with their customer base. After doing all the legwork to create the brand, Madeline was looking for someone who could work alongside the company and bring everything to life - piece by piece.
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Initially, I was brought on board to help put an exhibition stand together for their great unveiling at the London Coffee Festival... but I fell in love with the brand and couldn't help but stick around to see how their other pieces could really pack a punch. Sometimes when you meet a client, you feel at home working with them right away, and that's definitely the case with Madeline. Whether it's exclamation mark-littered emails about design, or collaborative back-and-forths writing and refining copy, it makes a project easy as pie when you're working with someone on the same wave-length.
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So from posters and window stickers for clients to show off their eco-friendly partnerships, to sample boxes and inserts for LBP to prove that they're the right choice to potential clients, we're one-by-one putting London Bio Packaging back on the map with a cohesive, refreshed look across their entire brand.

Highlight?
I loved working with Madeline on this project. We were really on the same page right from the start, and she was up-front about what she loved and what she didn't. We made tons of quick mock-ups of everything so we could get a sense of what worked without spending too long ruminating on each idea; it was a lot of high-energy, quick-fire designing, which is right up my street!














